by Sammy (the Bull) Koza | Mar 24, 2026 | Marketing
The rules of Google search have become more difficult to manipulate, which benefits established brands. Recent updates to algorithms and refined search rules mean that businesses must follow strict google policies, developer policies, and community guidelines when... 
by Sammy (the Bull) Koza | Mar 13, 2026 | Generative Engine Optimization (GEO), SEO
SEO often gets sold as if it were a switch: fix a few tags, add a few keywords, wait a week, and watch rankings rise. However, true optimization in search engine optimization (SEO) requires a holistic approach that covers on-page seo, off-page seo, and overall digital...
